Private Label

Private Label
Private Label Tea Solutions

Your tea brand, crafted with Tea Affair expertise.

From custom loose-leaf blends to pyramid tea bags and retail-ready packaging, Tea Affair helps cafés, retailers, wellness brands, hotels, and specialty businesses create tea products under their own label.

What we can help you build

  • Custom loose-leaf tea blends for your brand
  • Private label pyramid tea bags
  • Retail pouches, bulk packs, and food service formats
  • Seasonal collections, wellness-inspired blends, and signature house teas
  • Support from tea selection to finished product planning
Built Around Your Brand

Private label tea made simple, practical, and premium.

Tea Affair brings sourcing, blending, packing, and wholesale tea experience together under one roof, helping your business create tea products that feel aligned with your customers and your brand story.

Loose Leaf Tea

Create your own retail or food service loose-leaf tea range using classic teas, herbal infusions, rooibos, chai blends, fruit teas, and wellness-inspired blends.

Pyramid Tea Bags

Offer a premium tea bag experience with better leaf expansion, elegant presentation, and convenient service for cafés, hotels, restaurants, offices, and retail shelves.

Custom Blending

Develop a blend that belongs to your brand, from flavour direction and ingredient selection to tasting, refinement, and production planning.

Tea garden landscape used for Tea Affair sourcing story
From Origin to Your Label

A tea program with depth behind it.

Private label tea should feel more meaningful than simply placing a sticker on a product. We help you think through flavour, format, customer experience, and how the tea will live within your brand.

Loose-leaf retail pouches
Bulk tea formats
Pyramid tea bags
Food service packs
Seasonal tea collections
Custom blend programs
Our Process

From idea to finished tea product.

Our private label process is designed to help businesses move from concept to product with clarity, realistic planning, and the right tea format for their market.

Step 01

Brand Direction

We learn about your customer, product goals, preferred tea style, price point, and packaging direction.

Step 02

Tea Selection

Choose from existing Tea Affair blends or begin a custom blend discussion for a more distinct product.

Step 03

Packaging Plan

We help align the tea format with your sales channel, whether loose leaf, pyramid bags, retail, or food service.

Step 04

Production

Once the details are confirmed, we prepare your private label order for packing, fulfilment, and wholesale supply.

Private Label Tea Bags

Need pyramid tea bag minimums?

For businesses focused specifically on pyramid tea bags, we have a separate page covering minimums, formats, and related private label tea bag details.

View Private Label Tea Bag Details
Tea garden image for private label tea sourcing

For Cafés & Restaurants

Create a house tea menu, signature chai, iced tea program, or premium pyramid tea bag selection that feels intentional and easy to serve.

For Retail Brands

Build a tea collection for shelves, online stores, gift boxes, wellness bundles, or seasonal launches under your own label.

For Hospitality

Offer a refined tea experience for hotels, spas, offices, retreats, and guest-facing service environments.

Private Label Questions

Helpful details before you begin.

Private label tea projects are easier when expectations are clear. Here are the most common questions businesses ask before starting.

Our minimums depend on the product format, packaging type, and whether you are choosing an existing Tea Affair blend or developing something custom. For pyramid tea bag minimums and related details, please visit our Private Label Tea Bags page.
Timelines vary depending on the complexity of the project. Existing blends are usually faster, while custom blending and packaging decisions may require more planning and tasting.
Yes. Many businesses start by selecting from our existing tea, herbal, rooibos, chai, and wellness-inspired blends, then build their private label program around those products.
Yes. We can help develop a blend based on your flavour direction, customer profile, ingredient preferences, and desired tea format.
Yes. Tea Affair offers pyramid tea bag options for businesses looking for a premium and convenient tea presentation. You can learn more on our Private Label Tea Bags page.
Not always. We can support different directions, including bulk supply, food service packs, pyramid tea bags, or retail-ready planning depending on your project.
Private label tea is ideal for cafés, restaurants, retail stores, wellness brands, hotels, gift companies, offices, distributors, and businesses that want to offer tea under their own brand.

Ready to create your private label tea line?

Tell us about your business, your customer, and the type of tea product you want to build. Our team will help you choose the right direction.

Start Your Private Label Project
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Team Tea Affair